Work Examples

In addition to our work for MAPE and CTA, some current and recent projects at EWR include:

  • Measuring voters’ priorities for public transportation in Metro Detroit as well as their support for a possible improvements, on behalf of the Regional Transit Authority of Southeast Michigan. We also conducted an on-board rider satisfaction survey in 2015 to benchmark the current state of public transit.
  • Identifying potential new programs to engage younger and newer members as well as evaluating and improving the promotion of existing programs for the member benefits department of the California Teachers Association.
  • Helping the Michigan Suburbs Alliance (now Metro Matters) shape a new strategic direction through a series of one-on-one qualitative interviews with business, government, and philanthropic leaders in Metro Detroit, as well as an online survey of members and supporters.

Audience research, targeted messaging, & strategic consulting.